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Our Story

Glassesusa was founded in 2007 with a simple mission – to make quality, affordable eyewear accessible to everyone. As avid glasses wearers ourselves, we were frustrated by the high prices, limited selection, and inconvenience of the traditional optical store experience. We knew there had to be a better way to buy glasses.


So we did our research and discovered an eyewear supply chain that had been overlooked – high-quality frames and lenses that were being manufactured for the major brands but never making it to stores. We realized that by cutting out the middlemen and selling directly to consumers online, we could offer these incredible products at a fraction of the normal retail cost.


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Why Choose us

Disrupting the Industry with a Customer-First Approach

From those early days as a fledgling startup, we’ve grown into one of the leading online prescription eyeglasses stores, with over 5,000 frame styles from 180 top brands. But it’s our focus on the customer experience that really sets us apart. Here are a few of the key ways we’ve disrupted the status quo of the optical industry:

  • Prescription lens prices up to 70% off traditional retailers. By controlling everything from manufacturing to fulfillment in-house and eliminating middlemen, we can offer unbeatable prices without ever sacrificing quality.
  • Free shipping and returns. Online optical doesn’t have to be a guessing game – we let you try frames for free at home before you commit to a purchase.
  • Virtual try-on powered by augmented reality. See how frames will look on your face shape using just your smartphone camera.
  • Independent prescription lens lab. With state-of-the-art equipment, experienced technicians, and rigorous quality control checks, our Brooklyn lab provides fast turnaround and accuracy.
  • Huge virtual showroom of styles. Browse thousands of best-selling frames 24/7 and filter by brand, shape, size, color and more to find the perfect pair.
  • Access to live Opticians. Have questions about your prescription or measurements? Chat with a real Optician for free during business hours for personalized guidance.
  • Hassle-free warranty. All of our frames and lenses come with a 1-year manufacturing warranty, no questions asked. Valid prescription required.

This direct-to-consumer approach allows us to make eyeglasses affordable and accessible in a way that no brick-and-mortar retailer can match. We let customers shop on their own terms, from the comfort of their homes, and offer all the expertise and services of an optometrist office without the hassle, upcharges and restrictions. This philosophy has enabled us to help over 1.5 million happy customers find the right eyewear and we strive to keep improving every day.

Our World-Class Brands and Unbeatable Selection

Of course, good service alone is not enough – you want stylish, comfortable and quality eyeglasses and sunglasses too! That’s why Glassesusa has partnered with 180+ top fashion and designer brands to offer an incredible range of options for any style or budget. Just a small sample of the brands you can find exclusively on our digital shelves includes:

Ray-Ban: Iconic style, performance and quality. Choose from hundreds of Ray-Ban’s renowned frames like the classic Wayfarer and Aviator now starting at just $78 with basic prescription lenses included.

Oakley: The preferred eyewear brand of world-class athletes. Shop Oakley’s cutting-edge frames engineered for performance, protection and durability.

Gucci: Access the luxury designs of this iconic fashion house for a fraction of the price – Gucci frames start at $250.

Armani Exchange: The youthful, accessible diffusion line with everything from titanium aviators to chic oversized acetate frames.

Kate Spade: Whimsical patterns and stylish colors that channel a modern, feminine vibe. Plastic and metal frames starting at $50.

Calvin Klein: Minimalist chic from an American fashion institution, including rimless and pilot frames.

Coach: Signature craftsmanship meets fashion-forward designs from this aspirational New York brand.

Valentino: Luxurious with a rock n’ roll edge. Stand out from the crowd in Valentino’s unmistakable oversized shapes.

Nike: Designed for performance and movement, you can sport Nike’s innovative Flexon memory metal frames on and off the field.

We are constantly expanding our catalog with new brands and styles based on the feedback of customers like you, to offer a truly unmatched selection of prescription eyeglasses and sunglasses. No matter your taste, shape preferences or budget requirements, we have the perfect pair waiting for you at just a click or tap away.

Prescription Lenses Made Right

Once you’ve selected the ideal frames, we pull out all the stops to provide you with the highest quality prescription lenses perfectly suited to your needs. All our lenses come standard with:

  • Super slim 1.6mm mid-index plastic or polycarbonate for sharp vision edge-to-edge.
  • Scratch-resistant coating for everyday durability.
  • Anti-reflective coating to reduce glare and eye strain.
  • 100% UVA/UVB protection to filter harmful rays.
  • Impact and shatter resistance.

Of course, we offer a full menu of lens upgrades and add-ons as well like high-index, transition lenses, polarized or blue-light filtering coatings to help meet your vision needs. Just enter your prescription details when checking out or upload your doctor’s prescription and we handle the rest. Our on-site lab uses state-of-the-art digital surfacing machines to cut, grind, mill and polish your lenses down to 1/1000th of a millimeter accuracy. Rigorous quality checks are performed at multiple stages before your finished eyewear is packaged up to ship out straight to your door.

Buying Safe, Comfortable Contacts Made Easy

In addition to a stellar selection of eyeglasses, we also carry all major contact lens brands so you can order your contacts and glasses in one place. We partner with online contact lens leader SimpleContacts to give you access to the lowest prices on popular brands like:

  • Acuvue
  • Air Optix
  • Biofinity
  • Dailies
  • Focus Dailies
  • Proclear

You can even use your FSA/HSA for contact lens purchases. Just provide your latest prescription and we’ll handle the rest. With a massive inventory, automatic reordering options and free 2-day shipping, GlassesUSA makes it incredibly easy and affordable to stock up on contacts delivered right to your door.

Industry-Leading Customer Service You Can Trust

Providing an amazing customer experience through every stage of the shopping journey has been our priority from day one. Here are some of the ways we ensure you get exceptional individual support whenever and wherever you need it:

  • Free shipping and returns. Order worry-free and return frames for any reason within 14 days.
  • Product guarantees. 60-day money back guarantee and 1-year manufacturing warranty provide complete peace of mind.
  • Live Optical support. Chat with a real Optician via phone, email or web chat every day of the week for free expert guidance.
  • Virtual adjustment help. One of our Opticians can walk you through making fit adjustments over video chat for frames bought through us.
  • Flexible payment plans. Budget options like interest-free payments over 6 months help make quality eyewear more affordable.
  • Price match guarantee. Find a lower authorized online price and we’ll beat it by 5%.

Our US-based service team works around the clock to provide personalized assistance when you need it through every channel. We help hundreds of thousands make the perfect choice each year and ensure your complete satisfaction or your money back – guaranteed.

Improving Lives Through Better Vision

As an optometrist and founder of GlassesUSA, my personal mission has always been to help people see and feel better through high-quality, accessible vision care products. Some highlights of how we’re making a positive impact include:

  • Donated over 200,000 pairs of eyeglasses to support vision charities around the world. Every order helps us give the gift of sight.
  • Partner with Optometry Giving Sight to fund research and resources providing eye exams and glasses to underserved communities.
  • Run campaigns that have helped donate over $200,000 to initiatives supporting veterans get the eye care they deserve.
  • Offer special discounts for teachers, students, first responders and medical professionals who dedicate their lives to serving others.
  • Operate a verified prescription lens lab employing skilled technicians right here in Brooklyn.
  • Maintain A+ accreditation from the Better Business Bureau demonstrating our commitment to transparency and service.
  • Proudly independent and family-owned. Our close-knit team works passionately to serve you better.

It’s incredibly rewarding to know that GlassesUSA has helped improve the lives of millions through providing exceptional vision care at prices that are truly affordable and accessible. And knowing that every order aids us in giving back makes us even more motivated to keep innovating and expanding our services.

Why GlassesUSA is Right for You

I hope this inside look has helped illustrate what makes GlassesUSA so special and why we’ve become the #1 online eyewear retailer. To summarize, here are the key reasons you can shop with confidence at GlassesUSA:

  • Unbeatable prices year-round with lenses included
  • Massive selection of designer brands and frame styles
  • Lenses made right to your needs and specifications
  • Live expert guidance from Opticians you can trust
  • Total satisfaction guaranteed or your money back
  • Fast, free shipping and returns with hassle-free warranty
  • Giving back to communities in need with every order

After over a decade of growth, our mission remains the same – to provide you with quality, style and value unmatched in the optical industry. We’ve helped millions see better and look their best, and we can’t wait to do the same for you. Feel free to explore the website, browse styles virtually or chat with an Optician if you have any questions. We’re committed to complete customer satisfaction from the moment you become part of the GlassesUSA family.

What Our Customers Are Saying


Top Rated

Vision problems can sneak up on you slowly. If you find yourself squinting to see far away, getting headaches when reading, or having blurred vision, it may be time for an eye exam. An optometrist will check your vision and determine if you need corrective lenses. Don’t put it off – poor vision can lead to eye strain and affect your quality of life. Get checked yearly to catch issues early.

Single vision lenses correct for one vision range, while progressive lenses correct for near, intermediate, and far vision in a seamless transition. Bifocals have two distinct viewing areas, and trifocals have three. There are also specialty lenses like high-index for stronger prescriptions and photochromic lenses that darken in sunlight. Work with your optometrist to pick the right lens for your needs and lifestyle.

Choosing frames is fun but can be tricky. First, determine if you have a round, oval, square, diamond, oblong or heart-shaped face. Round faces look best in angular narrow frames, while square faces suit rounder softer frames. Diamond faces need delicate frames with defining brows. Oval faces are versatile for any frame, and heart faces need width at the forehead and chin. A knowledgeable optician can guide you. Feel confident picking frames that accentuate your features.

Frame materials affect style, comfort and durability. Acetate frames are lightweight and commonly used. Metal frames are strong, versatile and less likely to break. Combination frames fuse both materials for durability and design. Titanium frames are hypoallergenic, durable and flexible. Rimless frames are lightweight and contemporary. Consider your prescription strength, lifestyle and facial features when selecting materials. An optician can explain the pros and cons of each.

For stronger prescriptions, high-index lenses are recommended. They are thinner, lighter, and offer superior optics. Regular plastic lenses bend light more, resulting in thick edges. High-index lenses use advanced materials that allow more light to pass through thinner lenses. This reduces edge thickness for a lightweight feel. The higher the index, the thinner the lens. While costlier than regular lenses, high-index lenses are more comfortable and attractive for stronger scripts.