At Glassesusa, we respect the privacy of our users and are committed to protecting it. This Privacy Policy explains how we collect, use, and disclose information from you when you access or use our website, mobile applications, and other online products and services (collectively, our “Services”).

Please take a moment to familiarize yourself with our privacy practices. By visiting our website or using our Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy.

Information We Collect

Information You Provide Directly to Us

We collect information you provide directly to us when you use our Services. This includes:

Account Registration: We collect information when you create an account, including your name, email address, phone number, and password. You may also provide your insurance details to use vision insurance benefits.

Purchases and Billing: We collect information to process transactions and ship products, such as your name, shipping/billing address, payment card details, and insurance details if purchasing with vision insurance benefits.

Reviews, Ratings, and Other Submissions: If you leave a review, submit a rating, complete a survey, participate in a contest or promotion, apply for a job, or otherwise submit information to us through our Services, we collect the information you provide.

Communications: If you contact us directly, we collect information in the content of your messages, such as email address, name, and any other information you choose to provide.

Information Automatically Collected from Use of our Services

We automatically collect certain information about how you and your device interact with our Services. This enables us to understand usage patterns and preferences, improve our website and offerings, and offer a more personalized experience. Types of automatically collected information include:

Usage Information: We collect information about your interactions with our Services, such as pages or content you view, searches you conduct, dates and times of visits, clicks, scrolls, mouse movements, taps, clicks, selections, purchases made, items viewed or added to cart, and other actions.

Device Information: We collect information about the device and software you use to access our Services, including IP address, browser type and version, operating system and version, device type, device identifiers, and other related details.

Location Information: With your consent, we may collect approximate location information from your device’s GPS, WiFi, wireless network triangulation, or other sensors.

Cookies and Tracking Technologies: We use cookies, web beacons, pixels, and other tracking technologies on our Services to collect information about your browsing behavior, such as pages you have visited and links you have clicked. Most browsers allow you to block or delete these tracking technologies.

Information from Third-Party Sources

We may obtain additional information about you from third parties and combine it with the other information we have collected. For example:

Social Media: If you access our Services through a third-party social media site or otherwise connect your social media account with us, you may allow us ongoing access to information from your profile or friends list.

Other Partners: We may receive information about you from our loyalty program partners, co-branded partners, and other third parties we work closely with.

How We Use Information

We use the information we collect for a variety of business purposes such as:

Provide our Services: We use your information to authenticate users, process orders and payments, communicate about orders and products, provide customer support, operate and improve our Services, and fulfill other contractual obligations we may have with you.

Improve our Products and Services: We analyze usage data to improve and enhance our website layout, product offerings, ordering process, loyalty programs, and more based on usage patterns and feedback.

Marketing and Advertising: With your consent, we may send promotional emails, targeted advertising, and social media communications to inform you about products or services we believe may interest you. You can control your marketing preferences at any time within your account settings or by using the unsubscribe links within our communications.

Protect our Operations: We use your information as needed to combat fraud, comply with legal requirements, resolve disputes, enforce our agreements, and protect the safety and security of our company, customers, and others.

Other Business Purposes: We may use your information for other purposes disclosed at the time you provide it or with your consent.

How We Share Information

We disclose information as necessary to run our business or as otherwise described below:

Service Providers: We disclose information to third party service providers that perform services on our behalf, such as order fulfillment, payment processing, marketing, analytics, customer support, web hosting, and other IT services.

Business Partners: We may provide information to business partners with whom we jointly offer products or services. For example, to support co-branded loyalty programs.

Within our Corporate Group: We may share information among entities within our corporate group to support centralized functions like customer support, marketing, IT services, and account management.

Sale or Acquisition: If Glassesusa engages in a merger, acquisition, bankruptcy, dissolution, reorganization, sale of some or all of Glassesusa’s assets or stock, financing, public offering of securities, acquisition of all or a portion of our business, a similar transaction or proceeding, or steps in contemplation of such activities, some or all information may be shared or transferred.

Legal Requirements: Glassesusa may disclose information if required to do so by law or in the good faith belief that such action is necessary to comply with applicable laws, in response to a court order, judicial or other government subpoena, warrant, or orders, to protect the safety, property, or rights of Glassesusa or others.

To Protect Rights: We may disclose information to identify, contact, or bring legal action regarding activities that may be illegal, violate our policies, or harm our rights or property.

We do not share personal information with unaffiliated third parties for their direct marketing purposes or sell such information to data brokers.

Data Retention and Account Closure

We will retain your personal information as long as your account is active or needed to provide Services to you. If you close your account, we will still retain certain information associated with your account for analytical purposes and recordkeeping integrity.

Closed accounts are deactivated within 30 days and personal information is scheduled for deletion within 90 days of account closure, except as needed for legal obligations or business purposes.

Once your personal information is no longer required for these purposes under applicable law, we will delete it from our systems.

Third-Party Websites and Services

Our Services may contain links to or integrations with third party websites, products, or services. Although such websites/products/services operate independently from us, they may collect or receive information about you.

The information practices of third party sites linked to or integrated with our Services are not covered by this Privacy Policy, and we have no control over how that data may be used. You should review the privacy policies of such third parties to understand how they collect and process your information.

California Privacy Rights

If you are a California resident, you may have certain additional rights regarding your personal information.

Your California Privacy Rights

As a California resident, you have the right to:

To exercise your California privacy rights described above, please submit your request(s) :

You will need to provide certain information to verify your identity. An authorized agent may submit requests on your behalf by providing signed permission verifying their authority to act upon your behalf.

No Sale or Sharing of Personal Information

Under the California Consumer Privacy Act (CCPA), businesses are required to disclose whether or not they sell personal information. We do NOT sell, trade, rent, or otherwise share any of your personal information with third parties for their direct marketing purposes without your affirmative consent.


California residents have the right to exercise their privacy rights under the CCPA without suffering discrimination. We will not discriminate against you for exercising your CCPA rights.

Privacy Rights for Nevada Residents

If you reside in Nevada, you have the right to opt-out of certain sales of personal information to third parties who intend to license or sell that information. You can exercise this right by contacting us at:

Attn: Privacy Office 123 Glasses Way
San Francisco, CA 94105

Please note we do not currently sell your personal information as defined in Nevada law. If we intend to sell personal information in the future that would trigger Nevada law, we will update this privacy policy and allow you to opt-out.

Children’s Privacy

Our Services are designed for an adult user base and are not directed to children under 16. We do not knowingly collect information from children under 16 without parental consent. If you suspect that a minor has provided us with their personal information without consent, please contact us immediately via email at

Data Security

We use reasonable technical, administrative, and physical safeguards in an effort to protect the information collected through the Services from unauthorized access, use, or disclosure in accordance with our data security policies and practices. However, no company can guarantee complete security. Unauthorized entry or use, faulty hardware/software, malfunction, and other factors may compromise the security of user information at any time.

International Data Transfers

We are headquartered in the United States and have servers and partners located globally. If you choose to use the Services from regions of the world with laws governing data collection and use that differ from U.S. law, then please note that we may need to transfer your information internationally and we will take reasonable steps to protect that data when making transfers. By using the Services, you consent to this transfer, storage, and processing of information in countries other than your country of residence in accordance with this Policy and applicable laws.

Changes to this Privacy Policy

We reserve the right to amend this Privacy Policy at any time to reflect changes we make to our information practices. If we make material changes, we will notify you by email or by posting a notice on our website prior to the changes becoming effective. We encourage you to periodically review this page for the latest information on our privacy practices.

Contact Us

If you have any questions about this Privacy Policy or our privacy practices, please contact us at:

Attn: Privacy Office
123 Glasses Way San Francisco, CA 94105